Translation services in a very loud way

When you think of translation services you would usually think of one or more qualified translators looking at text in one language, comprehending it and then producing the same sentence in a whole  other language, sometimes a different alphabet for example when a translator translates a document from English to Hebrew as part of Hebrew translation services. Or you might envision an interpreter talking after someone to repeat back what they said in another language or maybe you would even think about translations in subtitles as part of a movie or television programme.

How about someone shouting translations in your face? Because that is exactly how Japanese electronic product giants Panasonic want you to see translation services. Just imagine yourself in a foreign land, lost and not able to speak the local language even to get by and just when you are about to give up hope your saviour turns up shouting something in your face that you can actually understand and this is all possible thanks to Panasonic.

This is because Panasonic have come up with a megaphone that is capable of automatically translating about 300 pre-set information and warnings messages from Japanese to English, Chinese and Korean in order to help companies deal with the increased foreign visitors coming to Japan. This really is the definition of retail translation services as Panasonic plan to obtain contracts to produce 10,000 units aimed for 2018.

The megaphone works in a way such as when the user speaks in Japanese into it; the software recognises the phrase and instantly translates into one of the three languages programmed into the megaphone so far, even if the sentences are incomplete. The estimated 300 pre-set sentences includes lines like “Watch your step” and “The train has been delayed,” and can even function with background noise which makes it perfect for places like train stations and airports. Although more phrases can be added through updates.

Panasonic have started offering the megaphone translation for around ¥20,000 ($183) per month based on a three-year contract with organisations such as the police already trialling these services since 2015. Depending on how well this product is received by the public, it could spell a very positive financial translation for the Osaka based company.

We think it is a great idea and something that can potentially expand greatly in the future. What are your thoughts on this?

 

Image by: Jason Hargrove via Flickr

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